Encyclopedia of Major Marketing Campaigns, Vol. 2
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Type
Book
Authors
ISBN 10
0787673560
ISBN 13
9780787673567
Category
REFERENCIA
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Publication Year
2007
Publisher
Pages
1947
Description
This reference looks at 500 major marketing and advertising campaigns of the 20th century from a historical perspective and several related initiatives of earlier years that developed the basis for present day advertising. - from Amzon
Number of Copies
1
Library | Accession No | Call No | Copy No | Edition | Location | Availability |
---|---|---|---|---|---|---|
Main | 46 |
657.004 R448e |
1 | Yes |