Encyclopedia of Major Marketing Campaigns, Vol. 2

Type
Book
Authors
ISBN 10
0787673560 
ISBN 13
9780787673567 
Category
REFERENCIA  [ Browse Items ]
Publication Year
2007 
Publisher
Gale 
Pages
1947 
Description
This reference looks at 500 major marketing and advertising campaigns of the 20th century from a historical perspective and several related initiatives of earlier years that developed the basis for present day advertising. - from Amzon 
Number of Copies

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